Best Comic Book Covers of All Time: Joe Kubert’s LOSERS run

What makes a great comic book cover, in this age of virgin variants and gimmick covers, is the same thing that has always made a great cover. When all these flash in the pan virgin covers, are resigned to the 50 cent bin (where most of them belong), the really great covers, will still be… great covers.

They will still have stunning typography, married to great art, with great placement of the various parts, and together the whole, in one moment, both tells a story and sells a product. It is not just this lazy and brainless current fad of a pretty image, but with no context to the story or to the storytelling. Today’s cover artists and editors and art directors, and buyers, confuse a pinup with an effective and affecting cover, and the two are not the same.

Now that is not to say there are not exceptions, where the pinup is so good that you want it for eye candy’s sake alone. That does happen, and is fine, but in my experience it is rare, and is not conducive to books you are actually buying, serialized entertainment you are actually buying,… to read. In that case a pretty picture does not cut it, you need a storyteller as an artist and an art editor, to design a cover that tells a story.

And like i said it is a marriage of many things, some of which are not in the artist’s hands. But when all those disparate elements come together, you have have some of the greatest covers of all time.

There were a lot of people I could have started this new segment with, Neal Adams, Gil Kane, Berni Wrightson, Jack Kirby, but for my money the best cover artist of all time very rarely worked in Superhero Comics, and that is the great Joe Kubert.

Kubert had many magnificent cover runs to choose from but the one that launches this segment is the work of his that made me a Conflict Comics collector. His run on OUR FIGHTING FORCES AT WAR. Not the whole run, because while he did hundreds of covers not all of them have the elements that make an iconic cover. I mentioned a great cover having to do with things sometimes beyond the artists control such as typography and placement of disparate elements on a cover. But Here, for this run of issues, Kubert had complete control over the typography of his covers, and completely integrated that typography into his artwork, in a manner that would have made Eisner impressed. Creating a brilliant image AND telling a story and selling a product.

In the 181 issue run of OUR FIGHTING FORCES AT WAR, all of which had good covers,  there are nineteen covers that stand out as masterpieces… only nineteeneighteen. They are not ‘key’ issues, they are seminal issues in the history of comic book cover design. The following scans were the best I could find on short notice, and do not do the books justice. But they give you a taste of the brilliance that make these 19 consecutive issues of OUR FIGHTING FORCES AT WAR a milestone of cover design, and worth owning.

They are…

 

   

 

Issue 142 would signal the end of the ground breaking covers, as well as heralding the end of Joe Kubert as editor on the series (his name would officially be removed as editor two issues later). Archie Goodwin would take over for a while as editor, followed by Jack Kirby(with all due respect to Jack Kirby, I am not a fan of his work on this book). And while Kubert would continue to do covers sporadically for the series up till the end, never again would the typography and mast-head be part of the story-telling. 141 would be the last of that wild imaginative experimentation with art and typography, the last of nineteen issues of the best and longest consecutive run of great covers by one creator in the history of comics. Pick them all up today, while they can still be had affordably.

 

Use the link below to get your issues today:

https://www.mycomicshop.com/search?TID=180611&AffID=200301P01

If you enjoyed this post and would like to see more like it, please subscribe, leave a like and comment. And what are your favorite cover runs, or cover artists/artwork?

Till next time… be well!!

My Favorite COMIC BOOK Youtube/Roku Channels of 2018!!! Starting off with AFTA COMICS, MERCENAUT and HERB TRIMPE!?!

COMICS

• TheGO2 Geeks
• Silver-Aged Dave
• AFTA Comics
• Regie Simmons IFBB Pro
• DS Comics
• Earl Grey
• Comics with Bueller
• Wallace Ryan
• ComicTom 101
• Pop Culture Philosophers
• SleepyReader666
• Professor Thorgi
• Metarog
• Chycho
• ETA Nick
• Nighttiger
• Comichyjinx
• LeeKirbyDitko
• CurtisCamron
• Farley’s Nerdcave
• Rwheatley0206
• Saddle City Comics
• Forest City Coins and Comics
• BargainHuntersThrift
• Area 51
• Arkham Comics las Vegas
• Comic Buying
• Tony Sanders
• Tony Tothe
• Tom Ryan
• DrVonChilla
• CaptainStrangeLife
• Simon Comics
• UltimateChance
• Thugie1
• Comic Book Ninja
• ComicHero77
• Comic News Network
• Gotham Comics
• HeroHunter81
• Longshanks_78
• Master X
• Lord Tatman
• Symphonic-Elk
• Knights_of_Old
• Jerno’s Comics
• YicketyYackety
• TJ Watson
• WhatCulture
• Wiebes TV
• Windy City Comic
• Yanni Gogolak
• Islord 372
• Batzman’s Classic Cars & Comics
• Mercenaut

I will be speaking on all these channels in more detail, regarding why they made my 2018 best of List.

I am going to start with the last on this list MERCENAUT and work my way up.

https://www.youtube.com/user/mercenaut

Mercenaut is on this list, not for being a White Supremacist or Black Activist ( inside joke, watch his channel) but for a single show he did in 2018, where he showed off a copy of CAPTAIN BRITAIN #8. With that episode, this guy along with the Epic Marvel Podcast and Afta Comics, started my hunt and love for Herb Trimpe covers in 2018. The CAPTAIN BRITAIN mag sported a STUNNING Herb Trimpe cover which is shown below.

 

Prior to that while i remember Herb Trimpe, I never really paid attention to how great of a cover artist he was. Between MERCENAUT’s showing, and the brilliant Trimpe Western cover’s that AFTA Comics showed, this year has very much been the year of collecting Herb Trimpe and Larry Leiber comics. Some of Trimpe ones I picked up this year are:

 

As great as Trimpe’s Super Hero Covers are (With his work on the INCREDIBLE HULK being arguably his finest) his western work which I did not get exposed to until this year, I love even more. Just look how much storytelling he puts into those covers.

In an age where modern comic covers no longer tell a story, largely are just pinups having nothing to do with the content of the book, Herb Trimpe was able to tell a great story using just the cover.

Thank You Mercenaut, Afta Comics, and Epic MArvel Podcast for putting the late great Herb Trimpe on my radar!!

Okay quick rant on variant/multiple covers.

Darn you Variant Covers!!! You are diluting the medium. You can not have an ICONIC issue and multiple covers. Now again everything in moderation. A variant cover here or there is fine, but it has become the rule rather than the exception.

As a consumer, buy what you like. But as the publisher/producer of this content too much choice in a market can be as harming as too little, if it generates confusion, and stymies adoption by potential readers, in favor of courting speculators.

 

And that is just what is happening in the market place. In an effort to milk a diminishing audience, the mainstream publishers resort to the skankery of pimping multiple covers (yes I did just coin the word skankery 🙂 ) to the speculator segment, which harms the iconic nature of a work as much as alternative endings, to those of us who actually think books should be read.

To be iconic a thing must live memorable, in the shared consciousness and memory of the audience.

A memorable cover, or a memorable line, or a memorable poster, or a memorable ending. You think of Exorcist you think of a singular poster, You think of Casablanca you think of that ending, you think of Citizen Kane you think of that beginning, if you think of the original UNCANNY X-MEN 138, you think of the classic cover of Cyclops walking way from the X-MEN and toward the reader. And the background framed by all these beautiful UNCANNY X-MEN covers tinged in purple. For my money the single most beautiful and poignant X-men cover of all time, by John Bryne, another great artist,

That… for an image, or line, or scene, to stay memorable not just in your memory, but in the memory of a generation,… is to be iconic. People my age have a shorthand, a shared pop-culture language, that makes us part of a shared conversation.

Unfortunately people growing up on comics today, have no such singular, iconic cover or image to define a moment or a book. Because that one clear vision is muddied and diminished by multiple covers so the publisher can try and milk the speculator market, rather than serve the longer and more far reaching nature of creating something singular and memorable.

It’s the same way mainstream publishers are diluting their most popular characters with these shoddy imitations/iterations that only help to eradicate what was unique about the original character. You have now 15 variations of wolverine running around, Including one that is part Hulk, part Wolverine. Really? This is fan-fic, being done by the publishers, with no real consideration beyond milking the speculator market. They have strip-mined their own effectiveness as a sequential platform. 

That and the price point of Marvel and DC Comics is why I have stopped getting them in periodic format. There is no reason the mainstream publishers can not hold their price point at $2.50 or $2.99 cents, and make a profit and sell millions of copies at that price point.

The movies and video games have done the hard work of providing name recognition to the masses,the publishers inability to translate the billions these characters make in other mediums to even millions in the comic medium, comes down to mismanagement and an outdated vision/model from the comic publishers.

So these days if I need a monthly comic, I gravitate to the Independents. If I hear good things about a mainstream storyline, I pick it up in collected format or rent it from my library.

And if I really yearn for the days of great iconic covers, in mainstream comics, well thankfully there are always great Herb Trimpe comics to pick up in back issues!

Thanks for reading, feel free to leave your comments or send emails! I will be covering other channels in upcoming updates.

Excelsior!!!

 

 

 

Haul / Ebay Unboxing and Why Variant Covers are destroying the Comic Book Market / Experience!

THE BEST OF DC WAR COMICS AMERICA AT WAR  Edited by Michael Uslan

One of the great discoveries of 2018, in addition to me getting back into old back issue comics, and purchasing my first Golden and Atomic age comics, is my jumping into conflict or combat or war comics, with both feet.

The first conflict title that really grabbed me was OUR FIGHTING FORCES STARRING THE LOSERS. I have been reading comics for decades and somehow I managed to remain largely clueless to these comics. I mean I had seen war and western comics as a kid, and had no interest in them as most kids of my age at the time.

I think those books are very much something you have to grow to appreciate, much like the art of Jack Kirby.

But here many decades removed from that kid, this year I stumbled across the amazing run of Joe Kubert covers for OUR FIGHTING FORCES, and they just blew me away.

In an age where a lot of morons are using gimmicks like variant comics to sell multiple copies to a dwindling reader base , and publishers are playing into the gambling aspect of the speculators, who don’t even read the comics, they just oooh and ahhh over what amounts to pinups on the cover, rather than in the book where they used to be.

To the point where you have covers that are completely devoid of typography. Typography is part and parcel, of what makes s great, iconic cover. Another part of being iconic, is there being only one image,  per issue, a popular shared point of reference that an entire public can reference.

If you say Amazing Fantasy 15, or X-men 94, or Hulk 181, what makes all those issues so iconic, is they  bring up one agreed upon, and shared image in the minds of the audience.

Now covers have a minimum of 2 variants and often 10 times that many. At that point you have stopped selling stories, and are in the business of selling pin-ups. And if all you want is a pin-up, just download the damn cover images. Do not get me wrong there are some wonderful images being created for these ‘variant’ covers. But they are pin-ups or posters, they are not covers. They act against the very idea of a cover, which is a single, memorable image you can identify with that story. You weaken your own product, by dilluting and muddying the waters, with multiple covers, or multiple endings, or multiple versions. Plurality being the enemy of the iconic.

It is the reason modern comics are a speculator’s bubble, poised to burst. The whole market, much like the 90s, is built on speculation, and chasing the very transitory and ephemeral nature of what is hot. A lot of it is forced or manufactured rarity. Ooh this issue had a curse word in it, ooh this issue had a possibly risqué or controversial image.

It is completely manufactured market, based on very superficial minutiae, than in any way on content or quality.

DEATHSTROKE is consistently one of the best books DC comics is producing. Christopher Priest month in and month out delivering fantastic writing, with fantastic interior art.

Unfortunately all the speculator’s comment on is the cover variant.

While no doubt the creators are glad to have the numbers, having the readers is the real goal of this medium, and the real satisfaction of being a creator.

It is one reason that older comics, particularly from the Bronze Age, are getting so popular. The storytelling, the typography, the beauty, the singularity of vision, all stands out, especially in comparison to the lack of all of those things in most modern comic books.

Joe Kubert I really have grown such a HUGE appreciation for his story-telling, particularly his covers. He is such a master artist, and no-where is that more obvious than on his long and fruitful run in Conflict Comics.

Here without further ado are just a few of the must own LOSERS Joe Kubert covers (the complete essential run goes from OUR FIGHTING FORCES 123 TO 141. 19 issue run of AMAZING covers. And even though Kubert keeps doing the cover art till 151, I would say 141 is a good jumping off point for individual issues collectors.  After 141 DC would go for a more conventional , less experimental style, and those later issues lend themselves to just picking up in a collected trade format.

The more boring covers seems to coincide with the switch of Editors from Joe Kubert to Archie Goodwin. And then it would quickly bounce to Jack Kirby and Finally Murray Boltinoff who would see the series to its demise at issue #181. The series at its strongest, and the individual issues worth collecting, are issues 123 to 141.

Buy your issues here:

https://www.mycomicshop.com/search?tid=180611&pgi=101&AffID=200301P01

Use the link above, and get great deals, and help this blog keep putting out content.

 

Thanks!

 

You heard it here first!!! Forget about paying a fortune for the first issue of new book BATMAN DAMNED, a flash in a pan overpriced at cover price, book. And get something with real staying power, Joe kubert’s 1970’s run on OUR FIGHTING FORCES issues #123 to141!!