Epsilon Data Leaks

If you’ve done any business on line, such as buying flowers or books or utilizing job search sites among other activities, more than likely you’ve received an email from various companies saying your data has been exposed.

Why?

The official story is Epsilon, the uber-firm, that contracts with major firms to handle their email correspondence, and by its own estimation sends out 40 Billion email messages on behalf of its powerhouse clients, among them Target, Walgreens Citigroup, was hacked and the email addresses for the clients of these vast firms were… siphoned off.

It amounts to easily millions upon millions of affected customers. And right now all Epsilon is admitting to is the theft of email addresses. Though logically it would occur to me that any hacker group adept enough to smash, hopefully stringent security, walked away with a lot more than just email addresses, up to and including real names, full addresses, and credit card #s for a start.

This is the problem with consolidation, with a monopolistic mindset. Increasingly all our data is congregated through a single provider, which also as this example shows translates into a single point of failure, a potentially catastrophic failure.

So instead of the bad guys having to hack 200 different companies, in the age of information consolidation, and monopolistic data aggregation, all they have to do is get by one company’s defenses… and everything comes tumbling after.

This latest, and arguably greatest, data leak, reinforces the need for more checks and balances, and better and more stringent privacy and information controls. And indeed less consolidation of same. Instead of companies outsourcing everything to increasingly fewer providers, bring these sensitive data services back in house. And besides abuse from without, I’m also concerned of the potential for abuse from within. All that data and info, subject to a single company’s policies can be an unpleasant personal liberty nightmare waiting to happen… again.

I think in an age of FACEBOOK and YOUTUBE and TWITTER we may need to recognize the obvious detriments to such easy dissemination of information and perhaps be a bit more wary about what we share and why. And more importantly what is done, and who controls the things we share. Perhaps be more aware that what we give up in exchange for this ease of online dialog may be nothing less… than ourselves.

Something to consider.

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